To Turkey Hill Dairy

original typewritten letter mailed on 24 September 2013

To the friends of Pittsburgh:

I have been a resident of Pittsburgh for about eight years. I started attending Pirates games about four years ago, and found that I greatly enjoyed watching them regardless of where Pittsburgh ended up in the standings. They are a group of players who love the sport, the city, and each other, and that passion and excitement is evident every time I sit in PNC Park.

On a recent grocery run, my eye was caught by your Blitzburgh Crunch flavored ice cream, because it was surpriseing to me that an ice cream company would support an individual sports team. The packaging was silly and clearly unapologetic in its chessiness of presentation, and the description of the flavor seemed so appealing that there was no way I wasn't going to bring that half-gallon carton home. Despite not being much of a Steelers fan, I felt this was a proper way to support my growing love of Pittsburgh professional sports, and devoured that ice cream while watching the Pirates scare the crap out of me in the tail end of the 2013 season.

Now that the Pirates have secured a place in the post-season for the first time since the early 90s, I hope you'll consider supporting them by creating a flavor that is a proper tribute to their fantastic performance this year. I noticed that your other sports team flavors are based on baseball teams, so I know there are some baseball fans among you.

Go Bucs!

Best,

Vincent Zeng

24 September 2013 21:42